As featured in British Vogue Magazine August 2021

About Us

About Us_Hiria Faofua_Kids Korowai

Kids Korowai is a family owned and operated business and was founded on Waitangi Day in February 2019. Kids Korowai is an online gift store based in Auckland, New Zealand that specialises in Kids size feathered cloaks most commonly referred to as Korowai. The correct term for this style is Kākahu.

Our vision is to empower and inspire kids to stand in their own Mana (inner strength/power). We believe that wearing a Korowai on their special day, which has been gifted by family, friends and loved ones is the physical representation of love and support. By placing this cloak on your child you are wrapping and enveloping them with that love and support. You are all now one in this family heirloom. We believe that children stand tall and proud when they are wearing their Korowai. They feel invincible, like that are wearing a superhero cape, like they can do anything. In that moment, nothing else matters. It is their time to shine! We are so passionate about sharing positive cultural experiences so that all children get to create joyful memories and will feel empowered and inspired to grow into the best versions of themselves.

We love to create our own authentic, indigenous and native gifts but we also stock other amazing Maori and Pacific brands that we feel have the same values as Kids Korowai. We thank you for taking the time to learn more about Kids Korowai and we hope that we can somehow empower and inspire you too.